Jackstraw
350 SW Industrial Way • Bend, OR
Jackstraw reimagines apartment living in Bend by combining thoughtfully designed homes, local retail, art, and open gathering spaces into a vibrant, walkable community. Positioned between downtown and the Old Mill District, it reflects Bend’s adventurous spirit while creating new opportunities for connection, creativity, and everyday life.
Project Overview
ASSET TYPE
Multifamily, Mixed-use
CONTRACTOR
Lease Crutcher Lewis
ARCHITECT
SERA Architects
COMPLETION
October 2025
WEBSITE
SQUARE FEET
480,000
The Process
Jackstraw was developed through a highly collaborative design approach with SERA Architects, aligning early on around shared priorities of sustainability, inclusive design, and connection to place. SERA’s “Project Compass” framework helped keep goals visible and actionable throughout design and delivery, so performance targets and community outcomes stayed central as the project moved from concept to construction.
That alignment mattered because Jackstraw was never meant to be a generic apartment project. The team pushed beyond baseline expectations, aiming for exemplary performance in energy, resident wellbeing, and sustainable placemaking.
Sustainability and Wellbeing, Built In
Jackstraw is designed to set a new benchmark for Bend. The project is certified as LEED Platinum for Homes, with Net Zero Ready standards and all-electric building systems. Fitwel certification was also achieved, reflecting a true commitment to resident health, comfort, and daily livability.
Outside, the landscape design approach supports resilience too, featuring pollinator-friendly planting and water-wise design that help reflect Central Oregon’s climate realities while creating a beautiful, experience-forward setting for residents and visitors.
The Opportunity.
Bend is growing fast, and the need for housing is real. Jackstraw was envisioned as a community that adds meaningful housing supply while also contributing to the city’s everyday life, not just through homes, but through the ground-floor experiences and outdoor spaces that make a neighborhood feel alive.
The question was simple: What would it look like to build an apartment community that truly belongs in Bend, and still pushes the city forward?
The Intent
From the earliest planning conversations, Jackstraw was guided by a few core ideas:
Make it social by design. Create community gathering spaces that encourage casual interaction and connection for residents.
Center local flavor. Bring in tenants that reflect Bend’s identity and create reasons for residents and neighbors to gather.
Lead with sustainability and wellbeing. Pursue high-performance goals that are measurable, meaningful, and built into the project from day one.
Treat art as infrastructure, not an afterthought. Integrate creative expression into the building and public realm in a way that shapes the experience of the place.
Outcomes That Matter
Jackstraw is delivering more than new apartments. It is delivering a stronger model for what housing can be in a growing mountain city:
A major addition to Bend’s housing supply: 313 apartments in a central location.
First-of-its-kind sustainability target: LEED Platinum for Homes pursuit, with Net Zero Ready design and Fitwel on track.
Economic and social lift through retail: committed tenants with more in progress, and active interest welcomed.
A public realm shaped by art and landscape: creative expression and outdoor space as part of daily life, not an afterthought.
A Creative Ecosystem
Jackstraw was designed to feel like a creative hub anchored by community, where public space and retail energy strengthen one another. On the ground floor, tenants like The Way West, Sisters Coffee, and Drybar help bring life and local flavor to the heart of the project.
Art plays a central role in shaping the experience, with installations and commissioned works by regional and West Coast artists planned throughout the building and exterior spaces. The goal is for Jackstraw to feel expressive, curated, and distinctly local, not sterile or interchangeable.
Homes Designed for Modern Bend Living
Across its 313 apartments, Jackstraw offers layouts from studios to three bedrooms, with amenity spaces that support how residents actually live: fitness, co-working, gear storage, bike repair, pet wash, and indoor-outdoor gathering spaces.
The intent was to create a place where residents can find rhythm quickly, grab coffee downstairs, meet a friend outside, store bikes and skis without hassle, and feel connected to a larger neighborhood experience.
